The Kroger Co. is rolling out what it says is a first-of-its-kind loyalty program that rewards frequent shoppers with free wireless service using its proprietary branded wireless phone service, i-wireless. The “Free Minutes” rewards program enables customers to earn free airtime on their i-wireless phones when they purchase groceries in more than 2,200 Kroger-owned stores nationwide. Read the rest of the story in Progressive Grocer
Kroger adds free wireless rewards
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